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Q&A With AllFacebook.com: Facebook PMD
In a Q&A with AllFacebook.com‘s Jackie Cohen, our own Jamie Tedford talks about joining Facebook’s Preferred Marketing Developer Program.
“Soon after launching our business in 2007, we made a bet to focus our efforts on the Facebook platform. From the beginning our solutions were never intended to be a one-size fits all model. Rather, we focus on building custom Facebook applications that address our clients’ business needs and objectives, leverage existing solutions when applicable to help our clients save money and resources…We are proud to have built our company, software and services with no outside funding or investment. This has kept us nimble and agile, always leaning in to hear and address customer needs. All in all, building our business on the Facebook platform turned out to be a pretty good bet.”
Read the entire interview here.
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Brand Networks Now a Facebook Preferred Marketing Developer
One of a Handful of Companies Globally to Earn Badges in Three or More Categories: Apps, Pages and Ads
Brand Networks, Inc. today announced it is a Facebook® Preferred Marketing Developer (PMD). The PMD program replaces Facebook’s former Preferred Developer Consultant and Marketing API programs, introducing badges to represent specific developer distinctions. To qualify for a badge, companies had to prove their in-house capabilities for each category based on Facebook’s pre-set requirements. These badges now signify developers that meet Facebook’s qualifications within this ecosystem. Of the hundreds of companies around the world that applied for badge distinctions, only seven earned three badges or more.
Brand Networks’ Approach to Story Planning in AdWeek
Last week’s announcements at the first annual fMC have made one thing clear: it’s all about Stories. In order forMarketers to succeed, we must become expert storytellers. But we also received confirmation that even the best Stories are only reaching 16% of our fans and that a sweet, suite of new adverting tools are ready to help extend our reach and engage our fans. This new landscape requires new thinking, new approaches and new people. That’s why we officially launched our Story Planning practice last week as featured in AdWeek. Read More
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